FELICIA ITEJI
Futuretech Media, a leading digital advertising technology firm has announced the launch of the 'Futuretech NXT Program,' aimed at empowering emerging digital advertising professionals. The initiative was unveiled during a media meet event held on Wednesday, March 27, at the Futuretech office in Victoria Island, Lagos.
The Futuretech NXT Program offers free training, mentorship and internship opportunities to support the development of the next generation of talent in Nigeria’s digital advertising industry.
"At Futuretech Media, we are committed to nurturing talent and fostering innovation in the digital advertising industry," said Itohan Izugbokwe, Country Manager at Futuretech Media, Nigeria. "We believe that investing in the development of emerging talent is crucial for the future success of the digital advertising industry." Futuretech NXT is our way of giving back to the industry," she added.
The program will cover a range of modules, including digital advertising trends, campaign planning and execution, creative strategy, analytics, and more. The cohort will also have the opportunity to work on real-world projects and receive feedback from industry experts, allowing them to apply their learning in a practical setting.
Futuretech NXT is open to individuals who are passionate about pursuing a career in digital advertising. Interested participants can learn more and apply by visiting https://tinyurl.com/futuretechnxt
Application is ongoing until April 15, 2024.
Highlighting Futuretech’s digital advertising prowess, Izugbokwe said: “Our flagship platform, LoopMe, was the first to apply AI to brand advertising and its Intelligent Marketplace leverages AI-technology to measure and optimize consumer sentiment in real-time to improve advertising performance and outcomes. Through advanced machine learning and 1500 AI models, brands can uncover consumer insights and reach previously untapped audiences, outperforming industry benchmarks.”
Futuretech Media also introduced ‘Futuretech - The Practice’, its strategic communications business that specializes in providing comprehensive communications solutions for brands.
Futuretech Media is a leading tech-powered digital solutions business that provides media, tech, and content solutions to help brands and agencies accelerate in the ever-changing connected world.
With a focus on innovation and cutting-edge technology, Futuretech specializes in Digital Marketing, Digital advertising, Video Advertising, Mobile Advertising, Native Content, Digital Consultancy, Data Consultancy, Online Marketing, Influencer Marketing , Strategic Comms and Digital Content.
Futuretech’s tech stack reaches addressable audiences to create a seamless data rich journey, leveraging data and addressability through emerging technologies hinged upon 2bn Global devices, 15 Data Partners, 100+ Categories, and 1500 AI Models.
